Dynamic Adherence Packaging

Del Pouch® Adherence Package Promotes Compliance and Features Media-Enhanced Packaging

Aileen Ruff, Group Product Manager of Commercial Packaging at Catalent, discusses Catalent's new DelPouch® adherence packaging at INTERPHEX 2011, which was held March 29-31^st at the Jacob Javits Convention Center in NYC. She talks about how different messages and dynamic parts of the package can be utilized to communicate with patients in various ways, and how this new package can ultimately drive compliance behavior.

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