Healthy Aging For Consumers: Trends, Challenges, And Innovative Dosage Form Solutions
Summary: By 2050, the population of 60 and older will almost double. This group of consumers is proactively seeking ways to be healthier and improve their quality of life. This trend of consumers taking charge of their health has created a need for more OTC solutions and drive new innovation for OTC brands resulting in new users, increased usage and stronger growth for the market. These factors will drive new developments in delivery technologies and dose forms resulting in better OTC products to address healthy aging. If you’re in the OTC industry, watch this webinar to learn about the trends and solutions targeted to meet the specific needs of the aging consumer.