Innovative OTC Remedies For The Seasonal Flu Epidemic
How are sales of Over-the-counter (OTC) drugs impacted by the severity of flu seasons? Are there any opportunities for new products to capture market share? How can companies ensure a reliable supply of OTC medications based upon expected spikes in demand?
Watch the webinar to learn the answers to these critical questions from industry experts. We will review the current OTC remedies for cough, cold and allergy categories and discuss strategies to grow your share on shelf space with innovative dosage forms.